Confectionery production is hypercompetitive, with a lot of big players and dwindling traditional markets. One of key success factors in confectionery manufacturing is variety.
In his influential 1948 book Candy Production, Methods, and Formulas, Richmond Walter writes, “pack all candies in such a manner so as to ensure eye appeal when package is opened." But consumer interaction with your package begins the second they see it on the shelf. To secure a sale, make your package the best possible. Your package will be your ad, your salesman, and even your message to the customer.
Confectionery packaging is extremely important. A good package will engage a customer in a story, involve emotionally in your product. A lot of manufacturers design creative candy and chocolate packaging striving to be the most visible on the shelves. We make sure your design ideas are not restricted in any ways. If you can design it – we can print it!
Uniflex experts have extensive experience serving confectionery industry. We provide packaging solutions both in flexible packaging and vacuum pouches, including manufacturers of:
Uniflex is one of the earlier adopters of Cast&Cure, the holographic technology that makes your packaging and labels unique and eye-catching. With ample selection of holo effects and a multitude of available composite combinations, Uniflex offers one of the most versatile printing technologies on the market. Your design ideas are not restricted by the use of metallized surfaces as in foils or by dull patterns.
Cast & Cure is vibrant, original, and immediately attracts customer attention. It can serve as a counterfeit proof, too, which is vital for markets with unfair competition. Read more about Cast&Cure to find out how we make 3D, lens, flicker and other effects and protect your brand.
Uniflex offers an effective grouped candy packaging with creative design elements, manufactured on the modern European and Japanese equipment. Our packaging solutions include Doypacks (stand-up pouches), flat pouches (sachets, pillow packs), gusseted bags, and single color pouches with self-adhesive labels.
There are multiple customization options for pouches as well. We offer custom shapes, opening tear notches, zipper locks, adhesive tape, and more. Click here to learn how you can improve your packaging.
Our R&D experts constantly test different composites, glues, and paints to provide you with the best packaging quality. We collaborate with the leading European printing equipment and software suppliers. Every packaging solution is carefully developed according to our customer's needs. Although the most common laminate is a single or double PP film, the diversity of confectionery products means the packaging solution is always developed individually.
Chocolate is extremely vulnerable to sunlight and also needs protection against oxygen, especially if there are nuts inside, so the composite materials should preserve the initial gas composition and light level in the packaging.
Packaging for stick candy should have high transparency and good sealing qualities. The optimal choice of materials would be a 20 micron thick transparent/glossy polypropylene film (good barrier properties against water condensate, high transparency).
SCHEME 1 is optimal for group chocolate sweets packaging. It is a three-layer laminate that will protect the product from sunlight and oxygen.
SCHEME 2 is a two-layer laminate. The choice between transparent or non-transparent composite depends on whether the customer wants a look-through part for product display.
Contact us for a tailor-made packaging solution for your product.